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Do you need help? Write Us!

By Mike Wilcox

It’s time again for Wilcox Newspapers’ Annual Christmas Wish Program. For the next few weeks, we are asking readers that find themselves or their family in a dire situation to write us, and in detail, tell us what you or your family would like to make Christmas a happy occasion.

Inflation has caused a financial burden for many local families. The price of living essentials such as eggs, bread, gas etc. have put huge dents in our pocketbooks. More and more families are seeking financial help to simply feed and house their loved ones.

That’s where this newspaper, with the help of area businesses and more fortunate individuals step forward. As we have in year’s past (actually 10 years and counting) Wilcox Newspapers provides monetary donations for those we deem in need.

If you need help, we ask that you write a letter to us explaining exactly why. We prefer you email the letter to but if you don’t have access to email you can write us at PO Box 189, Allegan MI 49010.

Be specific when you write the letter. Tell us why you are experiencing a hardship. Tell us how many children are affected. Do not write us if you are outside our circulation area. We are here to help those in the counties we serve. As soon as you see this, write us. Don’t wait until the last minute. Deadline to receive letters is December 2, so don’t procrastinate.

We in turn will take the best letters to area businesses, who will provide money and donations to see that your Christmas Wish is fulfilled. We have literally helped hundreds of families in past years. Last year alone, we gathered over $20,000 in cash and gifts to help over 70 families.

Interestingly enough, we had a couple donors provide $1,000 to help disadvantaged families. In one instance I was vacuuming our new offices when I came upon an envelope lying on the floor. I opened the envelope to find ten $100 bills. An anonymous person had simply thrown the money into our office without anyone having seen him or her.

Another person sent $2000. Three others sent $1000. For a closet Scrooge, like myself, I couldn’t believe the generosity of some of our businesspeople and more well-to-do residents in this area. The adage “we take care of our own” certainly applies to this area.

Certainly, we expect to continue that tradition of giving again this year. We have set a lofty goal of helping at least 100 local families this Christmas. Thus, if you legitimately need help, and I stress LEGITIMATELY, write us a letter.  All you have to do is write to or email to the addresses above.

5 Replies to “Do you need help? Write Us!

  1. I don’t know if this will answer you about the “We need help” question, or not, but my family is in need of help. We can use everything from tissues, paper towels, tin foil. toilet paper, car repairs, stamps, gas for driving, help with utilities, basic supplies like flour, sugar, butter, mayo, mustard and the like. There are 5 of us and we all have health problems. Karen Stephens;

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